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FCB/SIX Wins Four Lions on Day Two of Cannes

Press Release - Cannes, 19 June 2018

FCB Network’s cumulative tally rises to 14 trophies at the Festival

The FCB Network has continued its streak of excellence, adding a total of ten Lions to its roster during day two of this year’s Cannes Lions International Festival of Creativity. To date, FCB has been awarded 14 Lions – in addition to the FCB Health Network’s “Healthcare Network of the Year” title – which consist of 2 Gold, 6 Silver and 6 Bronze.

FCB/SIX’s “Destination Pride” campaign, on behalf of PFLAG Canada, was at the forefront of the day’s winning campaigns. “Destination Pride” – a data-driven search platform that reimagines the Pride flag as a dynamic bar graph, then uses it to visualize the world’s LGBTQ+ laws, rights and social sentiment for LGBTQ+ travelers – brought home four awards in distinctive categories. The campaign earned two Gold Lions in the Mobile and Design categories, as well as an individual Silver in Mobile and Bronze in Design. 

The list of today’s FCB winners also includes three campaigns from Area 23, in honor of groups Change the Ref, the National Organization for Victim Assistance and NewYork-Presbyterian, respectively:

  • Silver: “Posts into Letters” – Print & Publishing – Area 23
  • Bronze: “The Rape Tax” – Print & Publishing – Area 23 
  • Bronze: “TXT 2 HELP”– Mobile – Area 23

Refer to the charts below for full information on each of day two’s honors, which also feature wins from 1886, FCB Brasil and Happiness Brussels:

Cannes Lions – Mobile

Award

Office

Campaign Title

Client/Brand

Category/Media

GOLD

FCB/SIX

Destination Pride

PFLAG Canada

Mobile – Charity & Non-profit led Mobile Websites

SILVER

FCB/SIX

Destination Pride

PFLAG Canada

Mobile – Social Purpose

BRONZE

Area 23

TXT 2 HELP

NY-Presbyterian Hospital

Mobile – Social Purpose

Cannes Lions – Design

Award

Office

Campaign Title

Client/Brand

Category/Media

GOLD

FCB/SIX

Destination Pride

PFLAG Canada

Design – Data Visualization

BRONZE

FCB/SIX

Destination Pride

PFLAG Canada

Design – Digital Design

BRONZE

FCB Brasil

100 Things to Do in Brazil Before You Die

Estadão Newspaper

Design – Publications & Editorial Design

Cannes Lions – Radio & Audio

Award

Office

Campaign Title

Client/Brand

Category/Media

SILVER

1886

iGugu (Lebo, Nomsa, Siya)

Cell C

Radio & Audio – Consumer Services

BRONZE

Happiness Brussels

Behind the Numbers

OVK/PEVR (Parents of Road Victims)

Radio & Audio – Use of Radio or Audio as a Medium

Cannes Lions – Print & Publishing

Award

Office

Campaign Title

Client/Brand

Category/Media

SILVER

Area 23

Posts into Letters

Change the Ref

Print & Publishing – Adapted Print

BRONZE

Area 23

The Rape Tax

National Organization for Victim Assistance

Print & Publishing – Not-for-profit/Charity

  

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About FCB Global
FCB (Foote, Cone & Belding) is a global, fully integrated marketing communications company with a heritage of creativity and success dating from 1873. Based on a deeply developed understanding of diversified local markets and global cultures, FCB focuses on creating “Never Finished” campaign ideas for clients that reflect a deep understanding of the brand’s past, a respect for the present and an anticipation of the future potential. With more than 8,000 people in 109 operations in 80 countries, the company is part of the Interpublic Group of Companies (NYSE: IPG). Learn more at and follow us on Twitter and Instagram (@FCBglobal) and Facebook (FCB Global).