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FCB Health Network Wins Big at the 2018 Clio Health Awards With 20 Total Accolades

Press Release - New York, 29 November 2018

Area 23 Named “Agency of The Year”

FCB Health Network had a remarkable showing at the 2018 Clio Health Awards, taking home a total of 20 accolades for its Area 23, FCB Health New York and Area 23 On Hudson agencies. Area 23 was named “Agency of the Year,” an honor presented to the agency that receives the most overall Clio statue points for entries submitted across all medium types. Additionally, the agency earned a prestigious Clio Grand for its client Lartruvo’s “The World’s Smallest Booth” campaign. 

The Clio Health Awards follow a remarkable year of honors for FCB Health Network, as it was named “Healthcare Network of the Year” for the first time ever at Cannes Lions, “Global Healthcare Network of the Year” for the second time by the Global Awards and “Global Health & Wellness and Medical Network of the Year” by the LIA Healthcare Awards. 

“We are thrilled to be recognized by this iconic competition,” said Dana Maiman, FCB Health Network president and CEO. “We’re never finished pushing creative boundaries and establishing new precedents in health advertising and in the advertising industry as a whole. These honors tell us that we are on the right path.”

The full list of the Network’s Clio Health wins includes:

  • Area 23: “Agency of The Year”
  • Area 23: CLIO GRAND – Out of Home (Pharmaceutical) – Ambient – Direct-to-Professionalsfor Lartruvotitled “The World’s Smallest Booth”
  • Area 23: SILVER WINNER – Design (Health & Wellness) – Printed Materials – Health Services & Corporate Communications for National Organization For Victim Assistance (NOVA) titled “The Rape Tax”
  • Area 23: SILVER WINNER – Digital/Mobile (Health & Wellness) – Website for New York-Presbyterian Hospital titled “TXT 2 HLP”
  • Area 23: SILVER WINNER – Event/Experiential (Pharmaceutical) – Direct-to-Professionals for Lartruvotitled “The World’s Smallest Booth”
  • Area 23: SILVER WINNER – Integrated Campaign (Health & Wellness) – Health Services & Corporate Communications for National Organization For Victim Assistance (NOVA) titled “The Rape Tax”
  • Area 23: SILVER WINNER – Print (Pharmaceutical) – Disease Awareness for Xofigo (Radium Ra 223 Dichloride) titled “Battle In The Bone”
  • FCB Health New York – Print Technique (Pharmaceutical) – Art Direction – Direct-to-Professionals for Stiolto Respimat titled “5 Million Puffs”
  • Area 23: BRONZE WINNER – Design (Pharmaceutical) – Spatial Design – Direct-to-Professionals for Lartruvo titled “The World’s Smallest Booth”
  • Area 23 On Hudson: BRONZE WINNER – Events/Experiential (Pharmaceutical) – Direct-to-Professionals for Sunovion and Sunovion’s Neurology Innovation Platform (AKA “Little Big Things”) titled “Parkinson’s House Call”
  • Area 23: BRONZE WINNER – Film (Pharmaceutical) – Branded Entertainment and Content – Direct-to-Consumer for Lartruvo titled “Get Up”
  • FCB Health New York: BRONZE WINNER – Print (Health & Wellness) – Disease Awareness for Colin’s Hope titled “Not Out Of The Water”
  • Area 23: BRONZE WINNER – Print (Health & Wellness) – Health Services & Corporate Communications for National Organization For Victim Assistance (NOVA) titled “The Rape Tax”
  • FCB Health New York: BRONZE WINNER – Print (Pharmaceutical) – Direct-to-Professionals for Stiolto Respimat titled “5 Million Puffs”
  • Area 23: BRONZE WINNER – Print Technique (Health & Wellness) – Illustration – Health Services & Corporate Communications for UMD Urgent Care titled “AROUND THE CORNER”
  • Area 23: BRONZE WINNER – Print Technique (Health & Wellness) – Illustration – Health Services & Corporate Communications for The DiaTribe Foundation titled “DIABETES DOWNFALL”
  • Area 23: BRONZE WINNER – Print Technique (Pharmaceutical) – Illustration – Disease Awareness for Xofigo (Radium Ra 223 Dichloride) titled “Battle In The Bone”
  • FCB Health New York: BRONZE WINNER – Print Technique (Pharmaceutical) – Photography – Direct-to-Professionals for Stiolto Respimat titled “5 Million Puffs”
  • FCB Health New York: BRONZE WINNER – Print Technique (Pharmaceutical) – Typography – Direct-to-Professionals for Stiolto Respimat titled “5 Million Puffs”
  • Area 23: BRONZE WINNER – Social Media (Health & Wellness) – Single Platform Campaign – Disease Awareness for The DiaTribe Foundation titled “The Worst Restaurant In Town”             

##ENDS##

About FCB Health Network

FCB Health Network is one of the world’s most awarded communications networks, focused on creating game-changing marketing solutions for consumers, patients and healthcare professionals. With specialized units covering a wide range of wellness practices, FCB Health Network employs more than 1,800 people across an extensive global network, delivering multichannel capabilities that include DTC and HCP communications, professional education, branding, scientific services, strategic planning and media services. Its integrated agency offering includes Area 23, AREA 23 ON HUDSON, BX – Brand Experience Design Group, FCB Health Amsterdam, FCB Health Brasil, FCB Health Canada, FCB Health Frankfurt, FCB Health Hampshire, FCB Health London, FCB Health New York, FCB Health Zurich, FCBCure, FCBVIO, Mosaic Group, Neon, ProHealth, Solve(d), Studio Rx, Studio Rx Productions and Trio. The FCB Health Network was named “Agency of the Year” by Med Ad Newsin 2006, 2009, 2015 and 2017, and by Medical Marketing & Mediain 2007, 2010, 2015 and 2017. In eight of the past nine years, an FCB Health Network company has received “Most Creative Agency” honors. Cannes Lions, the world’s preeminent annual creative awards festival, named its Area 23 unit “Healthcare Agency of the Year” in 2017, and named FCB Health Network “Healthcare Network of the Year” in 2018. 

About Clio

The Clio Awards is the esteemed international awards competition for the creative business. Founded in 1959 to celebrate high achievement in advertising, the Clios annually and throughout the year recognize the work, the agencies and the talent – across advertising, sports, fashion, music, entertainment and healthcare – that push boundaries and establish new precedent. The Clios judging process is known for its democratic approach to recognizing creative excellence. Fewer than 20% of submissions, within a media type, survive the first two rounds, from which juries re-evaluate the work to determine Gold, Silver and Bronze statues along with the Shortlist. Less than 5% of all entries receive a statue, and less than 1% receive the coveted Gold Clio. Each jury also has the option of awarding the highest honor, the Grand Clio, to one truly exceptional piece of work in each media type from the chosen Gold statue winners.