FCB/RED has been Honored with Three 2016 Gold and Two 2016 Silver PRO Awards for Exceptional Campaign Marketing
Chicago, IL — FCB/RED has been honored with a 2016 Best Use of Content Marketing PRO Award for its Uncut Sessions for Jack Daniel's Tennessee Whiskey; a 2016 Best Use of Social/Viral Marketing in a Campaign and 2016 Best Use of Video PRO Award for its Valspar Color For The Colorblind for Valspar. They were also honored with a 2016 Best Use of Content Marketing Silver PRO Award for its Valspar campaign and a 2016 Best Use of Shopper Marketing Silver PRO Award for its Seasonal Platform - Shopper Marketing Campaign for Big Heart Pet Brands at the 26th Annual PRO Awards, held June 14 in NYC.
The PRO Awards, presented by Chief Marketer, honors a distinguished collection of promotional marketing campaigns that once again far exceeded expectations as judged by a roster of both brand marketers and agency professionals.
The ingenuity and powerful results in these campaigns set a striking example of the truly remarkable marketing work crafted by FCB/RED.
The winning campaigns rose to the top by capturing consumer interest with exemplary creative, intriguing messaging and shrewd, relevant channel distribution that worked hard as a powerful sales tool and are heralded as among the best in the world.
About Chief Marketer
Chief Marketer charts the customer journey from acquisition and engagement through conversion and retention. We offer data-driven intelligence, actionable insights, inspiring case studies and the latest on technology trends so marketers can improve their campaigns and increase ROI.